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Naturals, India's No.1 unisex hair and beauty salon announced its exclusive tie up with ‘Keune’, a premium company from Netherlands to launch 100% organic hair care range- SO PURE Natural Balance in Chennai. A first of a kind offering that has first been introduced in the city, the SO PURE NATURAL BALANCE line consists of shampoos, conditioners, elixirs and essential oils. The unique line of products has been developed with over 30 rich plant extracts and essential oils that will create healthy and shiny hair through a well-functioning scalp.

Commenting on the launch Ms.K.Veena, Founder, Naturals, said, “Lustrous, healthy hair is an essential element to enhance ones beauty. Naturals as a brand has always believed in making the customers feel and look good. Our objective to tie-up with one of the oldest international hair care brand’ Keune’ is to address the hair care needs of all our customers. We are happy that Keune has

associated with us to add value to our services”. Speaking on this occasions, Mr.Sanjeev Karoda, CEO,Glosel, Impex India Pvt Ltd, said”, We are pleased to see that Naturals is going ’The So Pure Way’. With this association we aim to offer 100% organic hair care services to all the Naturals customers. Going forward we wish to expand our partnership and reach out to the other cities where Naturals is As an introductory offer the products will be available at selected Naturals salons in Chennai. With the objective to provide quality yet affordable services, Naturals will continue to offer a variety of services which takes care of a customer from head to toe in a comfortable and luxurious environment.

About Naturals

Naturals, India’s No.1 hair and beauty salon, are the pioneers of the Unisex concept in the Indian

beauty salon industry, and have grown to become India's most prominent chain of hair and

beauty salons. With 400+ salons across the sub-continent and rapid expansion plans underway,

their dream is to launch 3000 salons by the year 2020. Many of the Naturals salons are run by

women entrepreneurs and the brand plays an important role in fuelling the ambitions of women

to help them achieve their dreams. Naturals have three key brands, Naturals Unisex Salons, Naturals Lounge and Naturals W, each with a customized design built to cater to specific segments of customers. The primary agenda of Naturals is to deliver the best quality in a pampered environment at affordable prices to clients.

About Kuene

A family-owned and founded entrepreneurial company based in The Netherlands, Keune

Haircosmetics has served hair stylists and colorists in more than 70 countries by providing the

finest professional hair color, hair care and styling products for more than 90 years. For more information: http://www.naturals.in/ & keune.com