Kushboo inaugurates Green Trends 125th Salon in Mahalingapuram Stills




















Chennai, 13th July 2013:  Green Trends, the hair & beauty salon service business of FMCG conglomerate CavinKare, launched its 125th salon at Mahalingapuram.It is also the 69th salon to be launched in the franchise format and the 89th in Tamil Nadu. As part of the launch ceremony,Cine Actress Ms.Khushboo graced the occasion and lighted the traditional lamp to inaugurate the new outlet at  Mahalingapuram.
Speaking about the launch, Mr. Gopalakrishnan, Business Head of Trends In Vogue Pvt Ltd, said, “We are extremely happy to bring Green Trends' service to our first salon in Mahalingapuram  on a franchise arrangement and extend our services to more consumers. This salon would establish benchmarks in quality and be consistent with beauty services offered at our salons across the country.”
He also added “We are now expanding our network across geographies with a good mix of company owned and franchise-led salons. We added over 54 franchisees within a year of opening the franchisee model and many have already shown interest in signing up for their second salon. We, at Trends in vogue, will constantly guide and support all our franchisees with standard operating procedures, training services, equipment sourcing and supply of specialised products and marketing activities.”
This salon has spacious facilities like 6 Hair zones, 2 Hair Wash zones, 5 Facial and Body Spa rooms, and 3 Pedicure zones. It is also furnished with modern, stylish and comfortable equipment and seating zones. The interiors are serene with ample lighting giving customers a relaxed atmosphere.
The salon is located at No.114/80, 3rd Street, Kamdar Nagar, Mahalingapuram,Landmark: 2nd left from kodambakkam flyover (towards Valluvar kottam), Chennai – 34, and can be contacted on 044 –65658889/9996. The outlet will be open from 10 am – 8 pm during weekdays and from 8 am – 8 pm on Sundays.
Green Trends are pioneers in offering a full range of grooming solutions for value conscious consumers. Equipped with knowledge on a wide variety of professional hair & skin products, the trained professional stylists provide friendly and personalized service to customers. They offer trendy haircuts and color services, complete skin care solutions and bridal packages, at affordable rates.
Green Trends salon today has a presence through 125 salons in cities such as Chennai, Coimbatore, Trichy, Salem, Tirupur, Madurai, Namakkal, Tanjore, Puducherry, Tirunelveli, Karur, Thiruvanthapuram, Mysore, Hyderabad, Bangalore,Tirupathi,Nellore,Kolkatta and Gurgoan. Green Trends is owned by Trends In Vogue Pvt. Ltd., a CavinKare Group company.

About Trends in Vogue
Trends In Vogue Pvt. Ltd., a group Company of CavinKare came into being in July 2002 with a clear-cut focus on providing personal styling and beauty solutions to everyone in the family. The Company is the leader in the organized salon retail chain with its flagship brands Limelite, Green Trends. Backed by a team of professionals ,strong technical team , training academy and CavinKare’s R&D strength Trends in Vogue has launched a wide range of innovative services delighting over 1 lakh customers every month through its 120 plus salons across India. The company pioneered the concept of family salons and has many firsts to its credit. Every salon is operated under stringent SOP’s and by using best in class products and delivering services through professionally trained stylists ensures quality service consistently. Trends has established its presence in the market with two brands in its portfolio, Limelite Salon and Spa caters to the premium segment with its best in class infrastructure ,international ambience and best in class service. Green trends Hair & Style salon promises you to look stylish and be with the times, the brand a wide range of beauty and styling services at an affordable price. The brand is popular for its regular grooming services, fashion styling and bridal make up. 

About CavinKare Pvt. Ltd
CavinKare Pvt. Ltd. is a diversified FMCG major with brands in personal care, foods, dairy and beverages. The brand portfolio consists of Shampoos (Chik, Meera, and Nyle), Fairness creams (Fairever), Deodorant and Talc (Spinz ), Pickles & Snacks (Ruchi, Chinni’s & Garden), Hair Colours (Indica), Beverages (Maa), Dairy (Cavin’s), and Beauty Salons (Limelite & Green Trends). Most of the brands are clear winners in their respective product categories. A dedicated R&D centre equipped with latest equipment and technologies constantly supports the divisions in their endeavour. Today with a turnover of over 1200 crore, CavinKare has achieved significant milestones and a competitive edge with sound understanding of mass marketing dynamics and has established a firm foothold in the national market. CavinKare’s success is based on it being firmly grounded to its corporate mission- ‘we shall achieve growth by continuously offering unique products and services that would give customers utmost satisfaction and thereby be a role model’.


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