Green Trends 107th Salon Launch Photos

Chennai 29^th March 2013:  Green Trends, the hair and beauty salon service business of FMCG conglomerate CavinKare, launched its 107^th salon at Kattupakkam. It is also the 64^th salon to be launched in the franchise format and it will be their 59^th salon in Chennai city. As part of the launch ceremony, Ms.Anuradha Sriram (Indian Carnatic and Playback singer) - graced the occasion and lighted the traditional lamp to inaugurate the new outlet at Kattupakkam.

Speaking about the launch, Mr. Gopalakrishnan, Head of Trends In Vogue, said, “We are extremely happy to bring Green Trends' service to our first salon in Kattupakkam on a franchise arrangement and extend our services to more customers. This salon would establish benchmarks in quality and be consistent with beauty services offered at our salons across the country.”

He also added “We, at CavinKare, will constantly guide and support all our franchisees with standard operating procedures, training services, equipment sourcing and supply of specialised products and marketing activities. Like all our other salons we have ensured this is a spacious facility with 8 Hair zones, 3 Hair Wash zones, 5 Facial and Body Spa rooms, 1 Bridal room and 3 Pedicure zones. We are sure that our customers will enjoy the trademark Green Trends salon quality and service here in Kattupakkam.”

The salon is located at  New No.2/151, 1A First Floor, Bharani Nagar, Mount Poonamalle road(Next to McRenett) Chennai – 56, and can be contacted on 044 –42810444.The outlet will be open from 10 am – 8 pm during weekdays and from 8 am – 8 pm on Sundays.

The Green Trends salon today has a presence through 107 salons in cities such as Chennai, Coimbatore, Trichy, Salem, Tirupur, Madurai, Namakkal, Tanjore, Puducherry, Tirunelveli, Karur, Thiruvanthapuram, Mysore, Hyderabad, Bangalore,Tirupathi, Kolkatta and Gurgoan.

Equipped with knowledge on a wide variety of professional hair & skin products, the trained professional stylists at Green Trends will provide friendly and personalized service to customers.

The interiors in the salon are serene with ample lighting giving customers a relaxed atmosphere. The salon is furnished with modern, stylish and comfortable equipment and seating zones. Green Trends are pioneers in offering a full range of grooming solutions for value conscious consumers. They offer trendy haircuts and color services, complete skin care solutions and bridal packages, at affordable rates. Green Trends is owned by Trends In Vogue Pvt. Ltd., a CavinKare Group company.

About Trends in Vogue

•      Trends In Vogue Pvt. Ltd., a group Company of CavinKare came into being in July 2002 with a clear-cut focus on providing personal styling and beauty solutions to everyone in the family. The Company is the leader in the organized salon retail chain with its flagship brands being Green Trends and Limelite.    

•      Has 110 salons and growing rapidly

•       32 % CAGR

•       SE A1 Rating by Indian Credit Rating Agency (ICRA)

•       Statutory Audit by KPMG

•       Awards and Recognition from leading industry bodies

•       1200 employees

•       Full fledged support team – Projects , HR , IT ,Operations ,  Finance and Marketing

About CavinKare Pvt. Ltd

CavinKare Pvt. Ltd. is a diversified FMCG major with brands in personal care, foods, dairy and beverages. The brand portfolio consists of Shampoos (Chik, Meera, and Nyle), Fairness creams (Fairever), Deodorant and Talc (Spinz ), Pickles & Snacks (Ruchi, Chinni’s & Garden), Hair Colours (Indica), Beverages (Maa), Dairy (Cavin’s), and Beauty Salons (Limelite & Green Trends). Most of the brands are clear winners in their respective product categories. A dedicated R&D centre equipped with latest equipment and technologies constantly supports the divisions in their endeavor. Today with a turnover of over 1200 crore, CavinKare has achieved significant milestones and a competitive edge with sound understanding of mass marketing dynamics and has established a firm foothold in the national market. CavinKare’s success is based on it being firmly grounded to its corporate mission- ‘we shall achieve growth by continuously offering unique products and services that would give customers utmost satisfaction and thereby be a role model’.

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